The Good Client

In the past, I’ve shared numerous tips on how to be the ideal account manager internally with your team and externally with clients; however, let’s

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Understanding Research

We’ve all heard the phrases, “according to the latest research,” and “a recent study found that.” And, a lot of times, we hear them and

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Customer Relationships

Building Customer Relationships No matter your industry, having deep and authentic customer relationships is essential. The following is a collection of ideas and occurrences on

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The $100 Experience

I learned a simple yet invaluable lesson about growing and maintaining client relationships when I was an Account Manager at a start-up agency in NYC. A

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Agile Methodology

Business Agility and Agile Methodology What is Agile? For many in the business world, SCRUM is synonymous with adaptive business practices. This useful framework is

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