SOCIAL MEDIA
Bye Bye Birdie: What the ‘Twitter’ to ‘X’ Transition Means for Marketing
The internet’s most famous bird is no more. Over the past year, after being purchased by billionaire Elon Musk, Twitter has been steadily rebranded to
So What’s This TikTok Thing Anyway?
“So I saw this TikTok the other day…” If you’ve been around anyone under the age of 25 in the past few years, it’s a
Lights, Camera, Advertise
Picture this: you’re an aspiring screenwriter, and you’ve just finished the script for your dream movie. You’ve spent countless hours writing and re-writing, agonizing over
Digital Marketing Trends in 2022 That Will Drive Success
2022 is the year of strategic change. In the past, marketing was about getting your name out there. This year, it will be about a
Social Media Trends
Social Media Trends Many people in the marketing industry have asked how the pandemic has influenced social media trends. The answer is simple: the pandemic
What I Learned Working With Olympians
While marketing for Olympic athletes and marketing for small businesses may seem like two different worlds, your brand and your business matter just as much,
So, Your Business Is On Social Media. What Now?
How to Perform a Social Media Audit to Help Your Marketing Efforts Succeed No matter how fresh or old your social media accounts are, it
A Surface Dive Into The World Of Social Media
Social media has gone from basic and optional to elaborate and almost a necessity over the last 10 to 20 years. While you could get
Social Media Trend Overview
Thoughts on Trends & Social Media As quickly as new things appear on social media, they can disappear just as fast. Often, it’s tricky to
