We Elevate Brands

Strategy Consulting, Execution & Activation Services

A NEW PROPOSITION FOR YOUR COMPANY

Think about ARM & HAMMER Baking Soda. Originally intended to make baked goods fluffy, ARM & HAMMER realized its product could do so much more. The company transcended the bicarbonate box, so to say, beyond cakes and cookies to toothpaste, fridge freshening, deodorant, laundry detergent, science projects and kitty litter. From cakes to kitty litter; now that’s a leap, but it’s one ARM & HAMMER took and it paid off handsomely.