The Difference Between Raster and Vector Images
There are two main types of images that are commonly used when it comes to digital graphics: vector and raster. Both have their own unique properties and uses, but understanding the differences between them is crucial in creating high-quality designs. Let’s look at the features and purposes of vector and raster graphics to help understand […]
Color Modes: RGB vs CMYK vs HEX
Colors play a significant role in design, marketing and brand identity. Understanding the different color modes is essential for anyone working with visual content because it determines how colors are displayed and reproduced in different mediums. Let’s talk about RGB, CMYK, and HEX color modes, their differences and when it is better to use one […]
How to Get Un-Stuck
If you’ve ever been faced with solving a creative problem, you may have run into the issue of getting creatively stuck. I am currently working on a branding assignment for a new client. First priority is creating a new brand I.D. After immersing myself in the category and devouring the creative brief, one week in, […]
JPEGs or PNGs
JPEGs and PNGs are two of the most popular image file formats used today. Since there isn’t a “one-size-fits-all” for file formats, what are the differences between the two, and when is it better to use one over the other? What are JPEGs? JPEG (Joint Photographic Experts Group) is a lossy file format, which means […]
Graphic Design v. Fine Art
Graphic design and art overlap in many ways because they are both visual expressions of an idea. They are often conflated because they share the same fundamental visual principles (color, balance, shape, line, contrast, etc.), i.e., the same principles that apply to good art also apply to good graphic design. What differentiates graphic design and […]