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JPEGs or PNGs

JPEGs and PNGs are two of the most popular image file formats used today. Since there isn’t a “one-size-fits-all” for file formats, what are the

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Word-of-Mouth Advertising

It sounds like an over-simplification, but it’s important to understand why, no matter how great you think your product or service is, it’s still vitally

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Advertising Teamwork

There’s a long-standing notion in advertising that the Account Manager and Creative relationship is often met with friction, yet an agency cannot survive without either

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Podcast Advertising 101

Podcast advertising may seem like a niche product, but podcasts themselves serve niche audiences. Every business makes decisions on where to allocate advertising dollars. When

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