From hundred dollar bills to flywheels, our corner of the blogosphere is carefully curated to help you navigate and understand the growing marketing landscape. Subscribe to our email newsletter, Flight Log, to receive our latest blogs.

Color Modes: RGB vs CMYK vs HEX

Colors play a significant role in design, marketing and brand identity. Understanding the different color modes is essential for anyone working with visual content because

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AI and Account Management

I recently saw this news segment on Artificial Intelligence (a.k.a. AI) and how it is infiltrating the marketing world. I am still wrapping my head

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Podcasting: A Creator’s Guide

I’ve addressed podcast advertising, its benefits, and what you should know as an advertiser considering podcasts in Podcast Advertising 101. Here, I’d like to explain

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How to Get Un-Stuck

If you’ve ever been faced with solving a creative problem, you may have run into the issue of getting creatively stuck. I am currently working

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Lights, Camera, Advertise

Picture this: you’re an aspiring screenwriter, and you’ve just finished the script for your dream movie. You’ve spent countless hours writing and re-writing, agonizing over

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